Russell Rothstein joined eXubrio's management consulting team as managing director of its Israeli practice in May 2003. As managing director of the Israeli practice for eXubrio, LLC, Russell is helping Israeli companies with leading-edge technology to cultivate new customers, partners, and investors in North America and Europe.

Russell's eXubrio responsibilities include:

• Provide the eXubrio Marketing Audit process to enable Israeli CEOs to use their overseas marketing and sales budgets effectively and cost-efficiently.
• Outbound marketing and business development services to Israeli companies that need to supplement their in-house resources.
• Marketing strategy development for early-stage technology companies that want to make sure their products will succeed in the North American and European markets.
• Assistance in entering the US and European markets, including opening of overseas sales and marketing offices.
• Due diligence and market assessment for startups that VCs are considering for investment.

eXubrio's CEO, Paul McAfee, worked as Chief Marketing Officer of Israeli telecommunications startup HarmonyCOM, Inc., in 2001 and 2002.  During this time, he graduated from the Israeli Management Program for Emerging Companies run by the Technion Institute of Management.  Paul has developed a keen understanding of the management and leadership styles of both Israeli and North American executives.