Marketing Plans & Communications Implementation

  • Strategic sales and marketing plan implementation, including marketing project planning and project management to ensure success.
  • Marketing communications budgeting, media selection, and selection of sales and marketing service partners (done independently or as part of a Marketing Plan Audit).
  • Website development and deployment, including search engine optimization, and pay-per-click (PPC) strategies.
  • Search engine optimization (SEO) management on a monthly basis.
  • A full range of public relations (PR) services, including public relations management, press release production and distribution, case study creation, media placement, speaker placements and more.
Market Research and Analysis:
Includes Voice of the Customer (VOC) processes.

Marketing Communications Planning:
This can include our new Communications Performance Audit, an economically priced assessment of the effectiveness of your communications effort, areas for improvement and in-depth key message and design critiques.
Read "Delivering Profitable Value," our white paper -- authored by Michael Lanning, the inventor of the Value Proposition concept -- on improving your Value Proposition and Value Delivery System.
Buy Delivering Profitable Value, By Michael J. Lanning

Read our free white paper:

eXubrio PR 101 - The ABCs of Public Relations

PR is building relationships with groups "stakeholders" with which an organization interacts to change attitudes and bring about desired behaviors. You build relationships with stakeholders to let them what you do and why they should care. The goal is to increase their support of your organization.

Free White Paper (PDF):
The ABCs of Public Relations

 

 

 

eXubrio Group is a Service Disabled Veteran Owned Business (SDVOB).